INSIGHTS

how we work hand-in-hand with lawyers to deliver tailored client experiences.

By Elizabeth C. Ortega
How to Stand Out

How to Stand Out

Essentials to Consider When Upholding Your Corporate Image: How Do You Want to Be Seen?

Who is your audience? How can you help? Hurricane Irma recently affected many who now seek relief and normalcy. Those...

Visuals That Say Something Beat Eye Candy

A survey by Hubspot shows that marketers believe social media success requires visuals. When 300 marketers were asked how integral visual...

Every Watson Needs A Holmes

IBM has come up with “Outside Counsel Insights,” a new way for Watson Legal, its specialized cognitive computing system, to...

Publish Real News to Boost Your Brand Through Social Media

The last U.S. presidential election proves that social media has surpassed traditional media in impact and response. When the Russians...

Can a classic boutique still succeed? The proof is out there

Many of the entrepreneurs who started boutique law firms wanted to limit their offerings to specific markets but, being realists,...

A Robot Could Raise Your Bottom Line

It takes human intelligence to appreciate artificial intelligence, or AI. And you must have genuine smarts to use this futuristic...

Finding Your Blind Spot

While you’re busy serving your clients and focusing on the nuts and bolts of practicing law, you may be paying...