ECO Strategic Communications is an international marketing and communications company based in Miami, FL, specializing in helping law and professional service firms achieve their business acquisition and retention goals in competitive markets around the world. Our clients are domestic and international firms based throughout the United States, across Europe, the Caribbean and Latin America. Read More…
ECO Strategic Communications provides effective marketing and media strategies for some of the best law firms in the world.
Don’t let your firm become one of the industry’s best-kept secrets! You’ve built a great reputation, allow us to help you tout it!
Our services harness the power of legal marketing and litigation public relations, connecting ideas, strategic thinking and skilled, efficient implementation.
For more information on our services, please click here.
We work with our clients to develop individualized results-driven programs designed to meet specific goals, generating business.
ECO Strategic Communications draws on an army of the best professionals in the field ensuring access to extensive expertise in all areas of strategic marketing and communications support functions.
Elizabeth C. Ortega
305.213.8798 | email@example.com
Principal of ECO Strategic Communications, a Miami-based international marketing agency, concentrates on helping law and professional service firms achieve their business goals in competitive markets around the world.
With over 20 years in the legal field, Elizabeth is a seasoned strategic marketer and leadership coach who has provided effective counsel to leading law and professional services firms and thought leaders, based in the U.S., across Europe, the Caribbean and Latin America.
Elizabeth is an expert in key areas including media relations, litigation public relationship, reputation management and crisis management, and ECOStrats has successfully advised and represented firms on communications related to high profile international legal matters.
Her marketing career is rooted in the legal profession, having served as communications director for Astigarraga Davis, Miami, FL. Her accomplishments include highly effective corporate visibility and branding strategies as well as high-stakes, cross-border management of client crisis communications.
Before establishing ECOStrats, Elizabeth also led a team of public relations professionals at Ypartnership, one of the top U.S. independent marketing agencies specializing in advertising, public relations and promotions for the travel and hospitality industries.
A graduate of St. Bonaventure University, St. Bonaventure, New York, Elizabeth earned her master’s degree in integrated marketing communications with high honors and her bachelor’s degree in journalism and mass communications with honors.
We have the proven experience with marketing and communications strategies to help you achieve your business objectives.
“Elizabeth Ortega has an innate ability to capture the essence of her client’s objectives and transform and perfect them…”
— International & Business Disputes Attorney, USA
Spearheaded a strategic communications and public relations campaign on behalf of the liquidators in the $5.5 billion failure of Stanford International Bank of Antigua in the second-largest Ponzi scheme.
Designed a comprehensive marketing package – including copywriting, website and brochures – on behalf of a worldwide network of lawyers specialized in asset tracing and recovery.
Developed a full suite of online services for professionals seeking the return of asset losses to victims, in the range of billions of dollars. These services encompassed digital branding, building and monitoring a social media network, website and blog development, Search Engine Marketing, as well as digital public affairs and issue advocacy.
Devised and implemented a public relations plan and secured participation in strategically targeted conferences, as well as inclusion in legal guidebooks, to augment and preserve a Canadian-based asset recovery litigator’s profile.
Using the principles of leadership coaching, worked with numerous managing and law firm partners to enhance their firms’ organizational efficiency.
Directed strategy to secure legal guidebook rankings, designations, inclusions and awards for clients in North America and Europe.
Led a crisis communications management team on behalf of a Guatemalan-based conglomerate involved in a contentious dispute. Followed a rigorous communications strategy to propagate legal developments and minimize negative publicity.
Brokered an exclusive collaborative relationship between an international outlet broadcast and print media to deliver a groundbreaking expose.
“I think this is the best single piece of potentially needle moving case specific work that I’ve ever seen…”
– One of the best lawyers in the world, according to Who’sWhoLegal: Asset Recovery 2015
Opportunities to communicate with your target audiences through traditional media have declined, while many professional services firms (legal, accounting, and financial) face formidable challenges to their reputation and relationship-based marketing.
ECOStrats can help.
We understand the business of law and the world of complementary professional services firms including forensic accounting and financial services. We know how to help our clients achieve a competitive advantage through marketing strategies that address specific client goals and objectives.
We know legal marketing and litigation public relations. Legal marketing is a specialty and an art, just like practicing law. Unlike marketing real estate or other commodities, legal marketing and litigation public relations require experience in the field, an understanding of the marketplace and skill at developing marketing and media strategies that enhance brands and strengthen legal strategies.
ECOStrats partners with clients for the long haul. We are proud of the long-term relationships we have with our clients, some of whom we have worked with for five to ten years, not frequently encountered in the marketing field. Our client relationships are a result of our commitment, integrity and results-driven approach.